Rooster and Owl, Ellie Bird & Side Chick
Chisel & Script partnered with a Michelin-starred restaurant group to develop a unified multi-brand social strategy across three distinct dining concepts, each with its own voice, audience, and experience. The work focused on elevating culinary storytelling and building momentum across platforms without losing what made each concept unique.
ABOUT
GOAL
The engagement focused on creating a cohesive digital ecosystem to sustain engagement for established brands while supporting the launch and growth of a new concept. The strategy was designed to increase visibility, deepen audience connection, and drive measurable performance through creative direction and consistent content.
SERVICES
Creative Direction + Content Creation
Multi-brand Voice + Editorial Planning
Social Strategy + Management
UGC + Community Engagement
Campaign Analytics + Optimization